Morat Are Redefining What a Latin Superstar Looks Like, One Pop-Rock Song At a Time

Six sold-out shows in Bogotá, six more in Buenos Aires, and another six in Santiago, Chile. More than 250,000 fans across those 18 concerts alone. Four nights at Madrid’s Movistar Arena, with another seven scheduled for Mexico City’s Palacio de los Deportes. And that’s just the tally for their current world tour. Two years ago, they went even bigger, selling more than a million tickets across 14 countries on a stadium tour typically reserved for a select few. Hell, they even played Coachella earlier this year. What makes those numbers particularly striking is that the Latin act behind them doesn’t play reggaeton or trap, nor does it fit the mold of the traditional pop superstar. They’re Morat, the Colombian pop-rock quartet who have built their success without following the prevailing trends in Latin music. Find Morat Tickets Here “We don’t necessarily make the kind of Latin music that people in the non-Spanish-speaking world would hear and immediately think, ‘Oh, that’s Latin music,” Simón Vargas, the band’s bassist, tells Consequence Latino. “Just as you have R&B, hip-hop, ballads, rock, and metal in English-language music, the same is true in Spanish. And I think that’s part...